This morning I was spurred to consider a lot more web work in the coming weeks. Go figure, my thought process got going again after reading Scott Kelby’s blog. Every time I go there I feel like the guy gives me extra work, extra research, and extra reading.
While reading about Scott’s latest adventure, and his new camera that he had to purchase after a series of mishaps I noticed an advertisement on his site. APC, Artistic Photo Canvas. It’s a website where you can get your photos put on to canvas. Hey, I know a guy who does that. I know a gallery that specializes in reproduction work for photographers, painters, sketch artists, etc. Heck, I work there. Best part……I’m a former engineer who is also crazy about color matching and satisfying his clients.
It’s at this point I should say that I don’t just do canvas. I also do glossy, matt, water color papers (many types), photo rag, tyvek, and more. And I know that all of my stuff is archival, which is important to artists reselling their images in galleries.
So, after reading Scott’s two articles this morning I jumped over to this Artistic Photo Canvas website. Very cool. Nice web cart. And the prices…..ah yes, pricing is always important. Amazingly enough, these guys are on par with my pricing. It was shocking. The first “giclee’ reproduction” house that prices like I do. Normally everyone is anywhere from 25-50% higher than my prices. So, I’ve got a real competitor out there. And they’re taking orders online.
The entire thing has spurred me. Sure, business has been amazing the past few months. Clients have been wowed, customers who purchase my work and Ian’s work have been wowed, and we’re all pretty much having fun. But, we could have more fun!
So, over the next few weeks I’ll be working on web cart concepts, file upload options, etc. People have sent me their images to work on, but now I’m going to make it fully official online. Online ordering will become a new feature for RL Charpentier Photography. It has to be a feature. And given the market place, I’m sure there’s room for one more high quality reproduction shop online. There are plenty of bad ones out there, so getting around them shouldn’t be too difficult. The big issue is just more web design and dealing with a cart management system….. Easy enough, right? 🙂
To my current clients…..I’d love it if you’d leave some comments on the work you’ve had done with us. I’ll be popping a testimonials page together when I revamp the website to do online ordering. I know how happy you’ve been with the work we’ve produced for you and appreciate everything you’ve said when we visit. It would be great if you could jot a few notes about it as well….that would really help! Thanks all!